Public Affairs

Easy-edit Infographics

Samsung’s Public Affairs team needed a more agile approach to creating infographics, one-pagers and event invites, having long relied on creative agencies for the creation of these assets. This dependency not only slowed down workflows but also racked up costs, with every minor update incurring additional fees.

To solve this, I developed fully customizable modular assets, empowering anyone—regardless of design expertise or software skills—to make edits seamlessly.

These modular assets ensured flexibility, efficiency and design consistency, freeing the team from the bottleneck of agency reliance.